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Looking for some fizz from Sodastream's flat performance

Sodastream, the home drinks carbonation system, is a company whose shares have been somewhat flat for months. But trader, Serge Berger, believes recent media coverage is guaranteed to impact the company’s stock price as interest in the company grows.

The stock's performance in the market has been lackluster over the last year. From a technical perspective though, there are signs the stock could rebound in the near future. It reached two important lows over the last two weeks and is now in a position to rally above its 50 day moving average.

When the stock moves past the 50 day moving average, Serge is looking to buy at USD 42.25. His target for the trade is USD 46.00, while his stop is placed at USD 40.50.  

Recently, Israeli Prime Minister Benjamin Netanyahu criticized the company’s spokesperson, Scarlett Johansson, for not doing more to condemn the growing pro-Palestinian campaigns to isolate Israel. SodaStream is an Israeli owned company, operating in the West Bank. 

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01:22 minutes
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